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The fact that RAJA boasts over 700,000 satisfied customers in Europe is due above all to its commercial offering, the quality of its service, its multi-channel strategy and its international expansion. With a presence in 18 European countries and the largest product catalog in this market, with almost 120,000 products, the RAJA Group has become the undisputed leader in the distribution of packaging, supplies and equipment for business.
From the outset, RAJA has made multi-channel a core part of its strategy, offering its customers a multiplicity of interaction methods that guarantee proximity and responsiveness. A promise of service and a sense of commitment that are expressed through 4 channels: catalogs, the web and its e-commerce platform, its field sales force and the telephone sales team.
And to monitor order and dispatch activities in real time, RAJA has chosen Logepal.
"The solution enables us to meet our business challenges by providing us with a real-time view of sales generated against target, as well as order volumes. We decipher the customer database with reports based on the customer database. These indicators are invaluable to us, enabling our teams to be more reactive and proactive. The solution is also present in our warehouses, with collective displays to provide relevant information on order status and preparation, as well as on shipments".
Sylvain MARIAU
"News, weather conditions, traffic status and other contextual information are also visualized on the screens and encapsulated in the Logepal Logepal projects. This dynamic working environment is widely and enables RAJA to combine employee performance and commitment commitment, customer satisfaction and knowledge.
Sylvain MARIAU